The Avatar Expansion: A Risky Bet on a Fading Franchise The Walt Disney Company's latest theme park expansion, Pandora – The World of Avatar, has arrived at Disneyland Resort in California.
This new iteration follows the existing Pandora experience at Walt Disney World in Florida and promises to "overflow from the theme park like some kind of green explosion.
" At first glance, this expansion seems like a savvy business move: cashing in on the residual goodwill and nostalgia surrounding James Cameron's 2009 blockbuster Avatar.