GM's High Stakes Bet on In Vehicle AI: A Glimpse of a Future in Flux General Motors' decision to develop its own in vehicle artificial intelligence system marks a significant turning point for the auto industry.
The company is betting big on the potential of AI to transform the driving experience.
According to Anna Santos, GM director of product management for voice and AI/machine learning, the new system will be more deeply integrated with the vehicle and its capabilities than the current Gemini AI assistant from Google.