Apple's New Lease Plan: A Costly Facade? The tech giant's latest move has left industry experts scratching their heads.
Apple's new leasing program, dubbed "Apple Upgrade," allows customers to lease premium devices for fixed terms with the option to upgrade or return at the end of the lease.
While it appears to be a convenient way to access high end products without breaking the bank, closer examination reveals that this plan may be an attempt to mask rising hardware costs.